About Sonether

Sonether started out reviewing headphones and sharing experiences with the community. Over time, we realized we could contribute long before a product ever reaches the market.

Today, we work across the entire path that connects an idea to its audience. We help brands choose and configure drivers, develop tuning, evaluate prototypes, and shape the design and identity of new products. We combine critical listening, technical knowledge, and direct contact with users to turn good ideas into products that actually make sense in the real world. One recent example of this work is our contribution to the driver configuration and tuning of the GK Streak, one of the biggest international IEM success stories in recent memory.

We also produce reviews, organize events and in-person experiences, connect brands with influencers, and coordinate campaigns with trusted creators. Our goal isn't just to showcase products, but to build lasting relationships between companies, experts, creators, and the community.

Our latest trip to China cemented this new phase. We spent time close to manufacturers, engineers, and the teams behind some of the most interesting brands in the market, learning their processes, discussing projects, and bringing them the perspective of the Brazilian audience. That closeness strengthened our role as a bridge between the international industry and Brazil's audio market.

That same exchange is what gave birth to Roláudio Brazil × China, bringing together local and international brands, unreleased gear, prototypes, influencers, professionals, and enthusiasts in an experience built for listening, talking, and discovering.

Behind Sonether are Davi Colares, Gabriel "Gabe" Damasco, and Gustavo Oliveira. We're a team with complementary experience in audio, product development, design, content, events, and community building.

We're not just reviewers anymore. We're partners in creation, communication, and development for brands that want to better understand their audience, build relevant products, and create a genuine presence in the Brazilian market.

In our content and collaborations, we value transparency. When we take part in developing a product or have a business relationship with a brand, that involvement is clearly disclosed.